Veco - Vredeseilanden
Veco’s mission is very clear. VECO envisions a world with production and consumption systems that allow poverty and hunger to be eradicated and that do not burden our planet more than it can bear.
We couldn’t agree more. Because all people share the same planet earth. We all share the same finite amount of land and resources. Exploitation of each other has absolutely no place in the philosophy of Lombardia Drinks. Veco - Vredeseilanden supports farming families all over the world. So that they can work their way out of poverty, while ensuring the future of our food.
“Veco - Vredeseilanden is our prime partner to source the ingredients as fairly as possible.”
The role of Veco - Vredeseilanden at Lombardia Drinks
Alain Indria, the creator of the drinks, aims at several goals when selecting the ingredients for the drinks. They have to be tasty and wholesome, of course. Sustainable and fair as well. And that’s where an issue sometimes arises. Read on.
There are only a very limited number of categories of food products that bear the official Fairtrade certification. If you want to create healthy drinks that are truly organic, it’s therefore not always possible to combine this with ‘Fairtrade’.
This is what explains the collaboration with Veco - Vredeseilanden. Through their connections with farmers and farming associations in the Southern hemisphere, they ensure that the organic ingredients used in the Lombardia Drinks are sourced as fairly as possible. Purity and honesty matter strongly for Alain and his entire team.